FOR IMMEDIATE RELEASE

Sunbelt Motivation Combines with Spear One
Industry leaders expand expertise in incentive travel, events, and sales channel engagement

DALLAS, TX, Jan. 2 – Two respected incentive industry leaders have joined together to strengthen their portfolio of services.  On Wednesday, Dallas-based Spear One announced its merger with Sunbelt Motivation & Travel, a group incentive travel company. 

The combination of operations expands Spear One’s expertise in incentive travel and offers Sunbelt’s client access to broader services including creative communications, promotional strategy, meeting planning, and non-travel incentives.  The continued growth of Spear One demonstrates its creativity, flexibility, and effectiveness improving performance of employees, channel partners, and customers.  Both companies’ operations and account teams will continue serving their respective clients.

Sunbelt Motivation & Travel was formed in 1980 by Bill Boyd, CMP, CMM, CITE. Boyd has been a generous leader in numerous industry organizations, including serving as International President of Meeting Professionals International (MPI) and International President of the Society of Incentive Travel Executives (SITE).

In 1995, Boyd was named by Meeting News as one of the 25 Most Influential Persons in the meetings industry.  In 2006, Boyd was honored for lifetime industry achievements and inducted into the Convention Industry Council’s (CIC) Hall of Leaders. While this merger represents Boyd’s retirement from Sunbelt, he will continue as owner and Chairman of Allied/PRA Dallas/Fort Worth, a full service destination management company.

"Bill Boyd is an icon in the incentive travel and meetings industry,” said Mike May, CMP, President of Spear One. “For 32 years, Sunbelt and Bill have been known for superior customer service, impeccable professionalism, and uncovering the next hot club trip destination. Our commitments to excellence are very similar, and I look forward to working together with the Sunbelt employees to serve our collective clients."

Boyd is equally satisfied with the match of the two companies.  “Mike May is not only a successful entrepreneur but a professional whose business ethics have helped solidify his success,” states Boyd.  “Spear One has been a respected competitor of Sunbelt’s for a number of years and with this combination our merged market strength becomes formidable.  Knowing the high level of professionalism and client care practiced by both organizations makes my retirement an easy transition.”

The merger of Sunbelt and Spear One further advances Spear One’s position as a leading provider of services in both the meetings and incentives industries and increases the company’s reach across numerous vertical markets nation-wide.   

About Spear One

Founded in 1993, Spear One helps Fortune 1000 organizations drive performance improvement and channel engagement through full-service meeting management, group incentive travel, recognition and incentive programs, and engagement campaigns with a passion for creativity, a flexible approach, and a personal commitment to deliver results. The Spear One team has more than 100 years combined experience in B2B marketing providing services to a variety of industries including telecommunications, software, and hi-tech.

For more information, contact:

Theresa Allen, Director of Marketing
Spear One
102 Decker Court, Suite 150
Irving, TX 75062
Office: 972.661.6067
tallen@spearone.com
www.spearone.com

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